WORK PORTFOLIO: Alnix

One of the digital campaigns I was able to work on for 2020 is Alnix’s. I worked with a team of talented individuals to help launch this anti-histamine brand’s digital marketing efforts into fruition.

Here are some of the materials we came up with, but you can check out Alnix’s official page for more.

This is my first time copywriting for a pharmaceutical brand and I learned a lot about the quirks of ASC rulings. There are lots of rules to consider when marketing medicine, and it can really challenge the way you craft your copy and messaging.

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Maria Monica Esquivel

Strategic Communications. Political Marketing. Copywriting. Creative Management.